People are always looking for other people's opinions on everything and anything.  When blogging your thoughts and opinions, you don't know if people will hate what you have to say or if they will love it and agree with you.  People are attracted to things they can relate to, once people see your opinions and agree with some things that you say, you can develop a fan base.  This fan base will give you people who are interested in what you have to say and are asking for your opinion which will alter their thinking of a product or a team or a recipe or anything. 
A lot of people are just out looking for someone who is honest and willing to share their thoughts and help them answer questions.  Blogging also gives people the chance to interact with you.  People like to get answers now and the internet is one of the places they look for quick and easy answers that are easily answered and straight to the point.  
Another benefit of blogging is that it opens your mind up to other opinions and other ways people think about the same issues.  It makes you start critically thinking about issues and how to address your opinions in a way that everyone will understand and be able to relate to.  
Blogging is selling both yourself and your event.  Even though I will be blogging about the Los Angeles Lakers and that's what people will be reading about but I'm also sharing my thoughts with people; by sharing my thoughts its promoting the Lakers team and Lakers program.  
By blogging, you'll have a better understanding about what your readers like and don't like.  Understanding and gathering information from your readers you can help answer their questions and make them want your opinions.

If I were hired by a team to maintain a fan blog spot I would constantly be writing and keeping fans updated on what is going on.  Always having new content for readers to look at will keep them interested and always looking forward to whats coming up.  I would also always be marketing the blog and create links throughout the blog so readers will be able to find the blog through simple search engines.  I would also stay connected to other blog sites and comment on other blogs, creating a connection and network with other bloggers; this way my blog will get noticed by other readers and grow a larger 

My relationship with sports has been throughout my entire life.  My parents both played sports growing up and passed their competitiveness and passion for sports on to me.  I started playing soccer when I was around 5 and wanted to be just like Mia Hamm and thought I was going to become a professional soccer player until I stepped onto the basketball court when I was 8 years old.  I realized how much more talented I was from the other kids and wanted to be better than everyone I came up against.  My older brother was my biggest rival and he never went easy on me.  I put basketball into my life and it started to become one of my top priorities.  I played all year round and never stopped.  I decided to further my education while taking on the challenge of being a collegiate student and Tiffin University was able to give me the opportunity to follow my dreams.  Now that my basketball career is almost over I know that I want to keep sport I love in my life as much as possible.  I intend to stay in the sports and recreation field of work and potentially become a women's basketball coach.  I know I will be a passionate consumer of all sports.  I am interested in any and all sports that is available.